I updated my personal website today.
This revision has been at least two years in the making. I have been trying to develop a brand for myself. A brand based on how people view me and how I want to be viewed. It’s taken a lot of feedback from others and a lot of introspection.
The new design focus on the four pillars of my brand: communicator, artist, caregiver, and volunteer. These four areas are essential to who I am; they define me.
I have broken each one down into its most important parts, leaving out other parts that are significant but play a minor role in my life.
The design is pretty minimalistic. I chose the current design as a stepping stone to the new brand because it encapsulates the first two pillars: communicator and artist. I wanted the most important design elements to be content and photography. As I roll out the design across all my online assets, I am sure a few modifications may be made here and there.
What I have done so far is preliminary, and over the next few weeks, I plan to incorporate much of the content from the old site into the new design. I hope to do it in a way that builds on this brand, that brings everything together sensibly.
Feel free to send me any feedback by commenting on this post or emailing me.