The fifth post in the Stump the Social Media Guy series is for farm­ers. (Thanks Kevin for the tip.)

This is a spe­cial one to me because I come form a long line of farm­ers, and I have many mem­o­ries vis­it­ing my pater­nal grandfather’s farm when I was grow­ing up. He had a mixed farm­ing out­fit that includ­ed basic crops, as well as pigs, cows, and chick­ens. He also had a few geese; although I don’t remem­ber them being used as a food source.

I think a farm would be a per­fect busi­ness to exploit Insta­gram and Vine. Every­thing farm­ers do is phys­i­cal, which lends itself to pho­tos and video, the two most shared con­tent types on social media. Insta­gram and Vine are per­fect because they eas­i­ly facil­i­tate snap­shots of farm life.

These snap­shots can be any­thing from a 14-sec­ond time lapse video of a field being har­vest­ed to a pho­to of col­lect­ing chick­en eggs. I think this could be espe­cial­ly applic­a­ble to farm­ers who sell at local mar­kets because mar­ket cus­tomers love to have a con­nec­tion to their food and how it is raised/grown.

If you liked this tip, please share it with oth­ers. If you want your busi­ness to fea­tured in the next instal­ment of Stump the Social Media Guy, post your busi­ness type and name in the com­ments below, on my Face­book page, on my Twit­ter feed, or send me an email.

About Kim Siever

I am a copy­writer and copy­ed­i­tor. I blog on writ­ing tips most­ly, but I some­times throw in my thoughts about run­ning a small busi­ness. Fol­low me on Twit­ter at @hotpepper.

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