Stump the Social Media Guy: Tip 5, farmer

The fifth post in the Stump the Social Media Guy series is for farmers. (Thanks Kevin for the tip.)

This is a special one to me because I come form a long line of farmers, and I have many memories visiting my paternal grandfather’s farm when I was growing up. He had a mixed farming outfit that included basic crops, as well as pigs, cows, and chickens. He also had a few geese; although I don’t remember them being used as a food source.

I think a farm would be a perfect business to exploit Instagram and Vine. Everything farmers do is physical, which lends itself to photos and video, the two most shared content types on social media. Instagram and Vine are perfect because they easily facilitate snapshots of farm life.

These snapshots can be anything from a 14-second time lapse video of a field being harvested to a photo of collecting chicken eggs. I think this could be especially applicable to farmers who sell at local markets because market customers love to have a connection to their food and how it is raised/grown.

If you liked this tip, please share it with others. If you want your business to featured in the next instalment of Stump the Social Media Guy, post your business type and name in the comments below, on my Facebook page, on my Twitter feed, or send me an email.

By Kim Siever

I am a copywriter and copyeditor. I blog on writing and social media tips mostly, but I sometimes throw in my thoughts about running a small business. Follow me on Twitter at @hotpepper.

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