I’ve been in discussions this week with a potential client in Edmonton regarding my taking over management of their Facebook page and Twitter account. They have been unhappy with the service provided by their current social media management company and hoped I could provide better service.
Category: Facebook
Don’t block your Facebook friend; turn off notifications instead
Ever get inundated by notifications from a post your friend posted on Facebook? Last week, something I posted on my personal Facebook profile took off. In fact, it was my most popular post in nearly 10 years. It received nearly 220 reactions and about 280 comments. I posted it shortly before going to bed, and… Continue reading Don’t block your Facebook friend; turn off notifications instead
4 reasons why you shouldn’t have a joint Facebook account
Joint Facebook accounts. There’s a pretty good chance that you know a couple who use one. Maybe even more than one couple. Here are 4 reasons why a joint Facebook account is a bad idea.
3 reasons to not stop posting on Facebook: a case study
Earlier this month, one of my clients asked me to stop posting content on their Facebook page. I went from posting 6–7 pieces of content per day to posting nothing. And the client’s total page likes are in the thousands. The moratorium lasted for less than a week, but when I saw the drop in… Continue reading 3 reasons to not stop posting on Facebook: a case study
20 reasons to convert my Facebook profile to a page
Every so often, I get a friend request from a business. Facebook created Pages specifically as a way for businesses to connect with people, so there’s no reason to have to set up a personal profile for your business. Not only is there no reason to use a personal profile instead of a Facebook page,… Continue reading 20 reasons to convert my Facebook profile to a page
Don’t unfriend your Facebook friend, unfollow them instead
Every so often, a friend of mine shares something offensive that I no longer want to see on my Facebook News Feed. I don’t want to remove them as a friend. (Actually, in the 9 years I’ve been on Facebook, I’ve never removed someone from my friends list.) To me, unfriending seems too harsh. Plus, it… Continue reading Don’t unfriend your Facebook friend, unfollow them instead
A 3-minute primer on the revamped Facebook Notes
Long neglected by both Facebook and its users, Facebook Notes recently received an upgrade to make it more competitive in the publishing sphere. With a redesign, improved photo editing tools, and better text formatting options, it pits itself against publishing powerhouses like Blogger, WordPress, and Tumblr. Watch this short, 3-minute run through of the revamped… Continue reading A 3-minute primer on the revamped Facebook Notes
How to set up your Facebook call to action button
Facebook introduced a few months ago a call to action button for business pages. It gives page owners a way to increase engagement through encouraging their Facebook page visitors to sign up for a newsletter, phone the office, or even watch a video. Watch the quick 2-minute video below to see how to quickly set… Continue reading How to set up your Facebook call to action button
How to find your company’s Pages Feed on Facebook
Did you know that Facebook has provided a custom News Feed for each company page? Your company’s Pages Feed is populated with content from the pages you’ve liked as a page. It’s a great source for curating content, allowing you to provide greater value for your readers by sharing relevant content that you didn’t have… Continue reading How to find your company’s Pages Feed on Facebook
How to like a Facebook page as your company’s page
Did you know that you can like a Facebook page as your own company’s Facebook page? Liking other pages as your page rather than as yourself is a great way to increase engagement on Facebook. Pages you like will probably like you back, and it will add them to your Pages Feed, a news feed… Continue reading How to like a Facebook page as your company’s page