Stump the Social Media Guy: Tip 19, locomotive engineer

The 19th post in the Stump the Social Media Guy series is for locomotive engineers. A couple of years ago, one of the national rail companies was on a hiring drive, and they had several local positions open. I was tempted to apply, but then I remembered that I’d be away from my family for… Continue reading Stump the Social Media Guy: Tip 19, locomotive engineer

Stump the Social Media Guy: Tip 18, grocery store

The 18th post in the Stump the Social Media Guy series is for grocery stores. The best way to connect with your customers is reminding them of your products. One way to do this is to post product photos regularly to your Facebook, Instagram, or Pinterest pages. Ideally, take photos of items that just came… Continue reading Stump the Social Media Guy: Tip 18, grocery store

Stump the Social Media Guy: Tip 16, sports team

The 16th post in the Stump the Social Media Guy series is for sports teams. You know what sports fans love? When their favourite team wins or scores. If you manage social media for a sports team, take advantage of that love by posting photos and short videos of home runs, touchdowns, goals, baskets and the… Continue reading Stump the Social Media Guy: Tip 16, sports team

Stump the Social Media Guy: Tip 14, author

The 14th post in the Stump the Social Media Guy series is for authors. A great way to engage social media followers as an author is to provide snippets from a new book. Other ways include providing content not available when you purchase a book (an extra chapter, background information on characters, maps, photographs, etc).… Continue reading Stump the Social Media Guy: Tip 14, author

Stump the Social Media Guy: Tip 12, candy shop owner

The 12th post in the Stump the Social Media Guy series is for candy shop owners. For years—decades really—I’ve had this fantasy of owning a candy shop. It would have all sorts of sweet treats and the neighbourhood children would come in every day to buy their favourites. Having ran a retail business before, I’m… Continue reading Stump the Social Media Guy: Tip 12, candy shop owner

Stump the Social Media Guy: Tip 11, wedding photographer

The 11th post in the Stump the Social Media Guy series is for wedding photographers. This one probably seems like a pretty easy one. After all, your business is photos; you have lots of content to share. It doesn’t take much searching wedding photographer pages on Facebook. That’s why I wanted to focus somewhere else:… Continue reading Stump the Social Media Guy: Tip 11, wedding photographer