Author: Kim Siever

I am a copywriter and copyeditor. I blog on writing and social media tips mostly, but I sometimes throw in my thoughts about running a small business.

Follow me on Twitter at @hotpepper.

4 critical components for dealing with negative social media

I was the guest presenter this morning at the The Original Lethbridge Business Breakfast Club. I talked about my business and provided a few tips about succeeding on social media. During the Q&A period at the end of my presentation, a few questions focused on responding to negative feedback on social media. When it comes to dealing with… Continue reading 4 critical components for dealing with negative social media

Using “woman” or “female” as an adjective

The following is a reader submission. I received the following request from Gary Rector of Salt River Project. I follow your thoughtful writing daily; would you consider writing about the use of “woman” instead of “female” as an adjective? Reading something like “the first woman manager in our company” makes me cringe. I’m sure that… Continue reading Using “woman” or “female” as an adjective

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Categorised as Writing

How to use Pinterest Messages to engage with your followers

Have you heard about Pinterest’s new Messages tool? This is a great tool for engaging with your Pinterest followers. Watch this quick video on how to use this tool, and there’s a bonus tip at the end for using it to engage with your followers.

Hot Pepper Highlights: 14 November 2014

Here are the links I shared this week that people liked the most. Hemingway’s 4 Tips for Better Writing Blending Social Media Marketing with Your Traditional Marketing This Holiday Season How Social Media Automation Can Cut Your Sharing Time in Half 7 Key Social Media Mistakes to Avoid Combine Pinterest and Email Marketing to Increase… Continue reading Hot Pepper Highlights: 14 November 2014

Every perfect Twitter profile should have these 4 things

While engagement through social media posts is the foundation of social media success, there’s another tool that shouldn’t be overlooked: your profile. Every time you retweet, like, or comment on something, you leave behind the potential for at least one person to click on your profile. Having a profile that appeals to them is key… Continue reading Every perfect Twitter profile should have these 4 things

3 super easy tricks anyone can use to increase Twitter engagement

From time to time, you’ll see people note when they’ve passed a milestone of followers on their social media account. In fact, a YouTuber I subscribe to published a video yesterday pointing out (quite excitedly, I might add) that she’d passed 1 million subscribers. Followers are an important part of succeeding on social media, but… Continue reading 3 super easy tricks anyone can use to increase Twitter engagement