Social media is here to stay. It has become a ubiquitous part of modern society and often the main tool to communicate with family and friends. Because of its popularity and its prominent place in our lives, it serves a special purpose for businesses: being able to use it for research and selling at the same… Continue reading 4 reasons why your company needs a social media account
Author: Kim Siever
I am a copywriter and copyeditor. I blog on writing and social media tips mostly, but I sometimes throw in my thoughts about running a small business.
Follow me on Twitter at @hotpepper.
7 tips to sharpen your business writing skills
One of the challenges of running a small business is that you often have to do everything yourself. If you’re bad at math, it won’t get you out of keeping track of your finances. If you’re shy, it won’t prevent you from having to sell to get new clients. If you’re a poor writer, you’ll still need… Continue reading 7 tips to sharpen your business writing skills
The key to success on Twitter: don’t talk about just you
This is the fifth and final post in a series on how to succeed on Twitter. Before you create a Twitter account for your company, there’s something you need to know: don’t talk about just yourself. Because Twitter’s full of conversations, there are many potential marketing opportunities. With a little bit of know how, a… Continue reading The key to success on Twitter: don’t talk about just you
Are you too busy to run your own social media? I can help.
People frequently ask me what type of clients I have. To be honest, it varies. I have clients from all sorts of industries and who have different requirements. I’ve noticed one thing though that many have in common. They don’t have enough time.
Comma splices: How to knock this opponent out cold
Over the last ten years or so, a punctuation error that was once rare has started to become popular. For some reason, those who seem to use it the most appear to be younger: mid-30s and under. Here’s what it is and how to fix it.
The key to success on Twitter: join the conversation
This is the fourth post in a series on how to succeed on Twitter. Before you create a Twitter account for your company, there’s something you need to know: you must follow join the conversations. Because Twitter’s full of conversations, there are many potential marketing opportunities. With a little bit of know how, a little bit of… Continue reading The key to success on Twitter: join the conversation
5 things I hate about working for myself
As I mentioned in recent posts, I have been working for myself for just over a year now. I’ve been a business owner off and on for nearly 20 years, but this is the longest stretch during which I’ve done it full time. It’s also been my most successful. I used to think working for someone else provided job… Continue reading 5 things I hate about working for myself
5 tricks everyone should follow when writing for the web
Writing for the web is tricky, especially if you come from a print background. Web readers are finicky: they want content they can read easily and quickly. Here are 5 simple tips to help make your website’s content web user friendly.
The key to success on Twitter: follow people
This is the third post in a series on how to succeed on Twitter. Before you create a Twitter account for your company, there’s something you need to know: you must follow people. People use Twitter to talk If you want to know what people are talking about, follow them. Keep an eye on what they… Continue reading The key to success on Twitter: follow people
6 reasons I love working for myself
As I mentioned in recent posts, I have been working for myself for just over a year now. I’ve been a business owner off and on for nearly 20 years, but this is the longest stretch during which I’ve done it full time. It’s also been my most successful. I used to think working for… Continue reading 6 reasons I love working for myself