5 reasons why you should reciprocate your Twitter followers

If you want to increase engagement with your social media followers, there are two fundamental things you must do: increase followers and reciprocate. I’ve already talked about increasing followers, so I want to focus on reciprocation today. Reciprocating is basically doing to others what they do to you. For example, if someone retweets something you… Continue reading 5 reasons why you should reciprocate your Twitter followers

What can you do when someone retweets you?

One of the great things about social media is that it’s social: people have conversations, they reciprocate, and they interact. Things you couldn’t do with traditional media. A favourite social media platform of mine is Twitter, and over the last 9 years, I’ve learned a few tricks to help me improve my Twitter engagement. The… Continue reading What can you do when someone retweets you?

How to use Twitter’s “While you were away” feature to find fresh content

Twitter recently tweaked their algorithm, so your timeline may no longer just be live, chronological tweets. Some people have derided the change, but it’s a great too for finding new content. In the video below, I quickly run through the new “While you were away” feature, a great source for fresh, relevant content to share with… Continue reading How to use Twitter’s “While you were away” feature to find fresh content

10 ways to get more Twitter followers for free

This week marked 3 years since I left my job as a communications specialist and started working on Hot Pepper Communications full-time. Last month marked my passing 20,000 followers on Twitter, a far cry from the 50 I had when I converted my side business into a full-time business. Growing my follower count by 20,000 in 3 years has taken… Continue reading 10 ways to get more Twitter followers for free

The 3 things you must do when someone retweets you

One of the great things about social media is that it’s social: people have conversations, they reciprocate, and they interact. Things you couldn’t do with traditional media. A favourite social media platform of mine is Twitter, and over the last 9 years, I’ve learned a few tricks to help me improve my Twitter engagement. The… Continue reading The 3 things you must do when someone retweets you

Pump up your tweet viewership with this dead simple trick

I’ve been on Twitter for over 8 years. Among all the Twitter accounts I’ve managed during that time, I’ve sent out over 200,000 tweets. Needless to say, I’ve learned a few tricks along the way for building engagement and followers. I wanted to share one particular trick today that’s dead simple, and it will vastly improve the… Continue reading Pump up your tweet viewership with this dead simple trick

Don’t let a robot respond for you on Twitter

Last week, I talked about why you shouldn’t use auto DMs on Twitter. Today, I wanted to talk about something similar: autoresponders. As I mentioned last week, some people on Twitter use software designed to take one action when triggered by another action (e.g. sending auto DMs whenever someone follows you). This software doesn’t just… Continue reading Don’t let a robot respond for you on Twitter