Cus­tomer care is an inte­gral part of every business’s suc­cess. Cus­tomer ser­vice is a way of build­ing a bet­ter rela­tion­ship with your cus­tomers, thus increas­ing the oppor­tu­ni­ties for a pos­i­tive impact on sales and cus­tomer loy­al­ty.

Social media has not only emerged as a plat­form for mar­ket­ing and adver­tis­ing, but it is also a great place to build a car­ing com­mu­ni­ty that would get social and engage with your cus­tomers, which is a must for boost­ing your brand’s image. In the info­graph­ic below, Web­site Builder out­lines the ben­e­fits and the impor­tance of social media cus­tomer care.

About Kim Siever

I am a copy­writer and copy­ed­i­tor. I blog on writ­ing tips most­ly, but I some­times throw in my thoughts about run­ning a small busi­ness. Fol­low me on Twit­ter at @hotpepper.

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