Category: Logos

My alma mater, Lethbridge Community College recently changed their name by dropping “community”. To go along with it, they unveiled a new branding strategy (including a new logo). Here’s the old logo: Here’s the new logo: I really like the new logo. The old one, of course, seemed dated. The new one looks very fresh.… Continue reading Lethbridge College Logo Review

Can someone explain to me why the heck so many people ask for and/or save logos in JPG (JPEG) format? It makes absolutely no sense to me to use a file format with a lossy compression for saving logos. What’s wrong with EPS, GIF, PNG or even TIFF?

I am always interested in cool logos, and the logo for the London 2012 olympic games is one that I really like. It prompted me to take a look at the logos for the other four candidate cities (Madrid, Moscow, New York and Paris). What I like about the London logo is how it represents… Continue reading 2012 Olympic Logos